Salcura x Ecoegg
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We’re very excited to be teaming up with Salcura, a brand that shares the same values as we do, to create products that are safe for sensitive and allergy prone skin and don’t cost the Earth.
We wanted to join forces to challenge the allergy tax and prove that caring for delicate skin shouldn't come at a mark-up.
From natural skincare for allergy prone skin to fragrance-free, refillable laundry care, this collaboration is about making smarter, more trusted choices for sensitive skin.
What is the allergy tax?
If you or your child lives with an allergic skin condition, the allergy tax is something you’ll know all too well.
It’s the higher price often attached to products designed for sensitive skin, but it’s also the hidden cost of trial and error. Buying product after product that claims to help, only to find it doesn’t work, or irritates the skin more can quickly add up. Not just in money, but in frustration, wasted products, and unnecessary irritation.
Our Collaboration
Caring for sensitive skin is a ritual. Not only does it matter how you treat your skin with the right skincare products, but you’ll also need to pay close attention to what you wash your clothes in.
Laundry detergents can leave traces behind in clothing, and those clothes sit against delicate skin all day. That’s why this collaboration focuses on the full routine and daily journey your skin takes.
Together, we’re showing that protecting sensitive skin can be simple, effective, and affordable.
Gentle care, without compromise
Babies, children, and adults with eczema or sensitive skin need products that work reliably without causing further irritation. Choosing trusted skincare and laundry care from the start can help avoid the exhausting cycle of trial and error.
Salcura believe people with allergy prone and sensitive skin deserve products they can truly trust, not endless trial and error with solutions that don’t deliver. That’s why their formulations use only high-grade natural ingredients, never diluted, and are clinically tested to ensure they’re effective and suitable for sensitive skin.
They’re confident in the results, which is why they offer a 30 Day Money Back Guarantee, giving you the reassurance to try their products with confidence and helping you avoid the cycle of constantly buying product after product, because theirs are designed to simply work.
Our Fragrance Free Laundry Range is suitable for sensitive and allergy-prone skin. Our products are dermatologically tested, rated ‘excellent’ for sensitive skin, and the Fragrance Free range is Allergy UK approved.
The Ecoegg Laundry Egg has also been specially designed so it does not cling to fabrics or clothing, unlike traditional laundry detergents, helping to minimise residue that can irritate sensitive skin. Its refillable system reduces single-use plastic and ongoing costs, helping cut waste and the “allergy tax” by topping up what already works, rather than constantly replacing products.
Ready to rethink your routine?
Explore the Salcura x Ecoegg collaboration and discover how small, thoughtful swaps can make a real difference, for your skin, your family, and the planet.
Gentle care. Trusted products. No allergy tax.