The Impact of Black Friday: Why Going Green Matters More Than Ever
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Did you know that around 11 million tonnes of plastic enter our oceans each year? That’s the equivalent of 2,000 garbage trucks filled with plastic dumped into our oceans, rivers, and lakes every single day (UNEP, 2025).
With Black Friday fast approaching, it can feel like the perfect time to start your Christmas shopping or finally treat yourself to that item you’ve been eyeing up. We completely understand. It’s exciting to see irresistible deals, especially when prices everywhere are rising.
But behind the excitement lies a serious environmental cost. Black Friday often encourages impulse buying, leading to waste and pollution that last far longer than the thrill of a bargain. This year, we want to raise awareness of that impact and share how we can all shop more responsibly.
Why Black Friday Isn’t as Good as It Seems
A report by Green Alliance found that up to 80% of Black Friday purchases are discarded after just one use, ending up in landfills, being incinerated, or poorly recycled.
Here’s what overconsumption during Black Friday really means for our planet:
Shortened product life cycles: The rush to buy the latest gadget or “can’t miss deal” often leads to items being bought unnecessarily and thrown away after only a few uses.
Excessive waste: Black Friday generates a surge in packaging waste, from cardboard to plastic wrap, much of which can’t be properly recycled.
Environmental damage: Producing, shipping and disposing of these products can all contribute to carbon emissions and pollution.
Questions to Ask Before You Buy
Before adding that item to your cart, take a moment to pause and ask:
- Is there a greener alternative to this product?
- Could I buy it second-hand instead?
- Can I collect it in-store to reduce delivery emissions?
- Do I really need this, or do I just want it because it’s on sale?
- Will I use this regularly or will it collect dust?
- What is the return policy?
If you’re unsure, it might be worth waiting a day or two to have a think about the purchase and not react impulsively.
Ecoegg’s Green Friday: Shopping with Purpose
At Ecoegg, we’re encouraging a more mindful and sustainable approach this season with our Green Friday initiative.
We know these sales can make a real difference for many households, so we’ll still be offering special discounts across our website. But our message is clear: shop thoughtfully and responsibly.
Our products are designed with purpose, to last, to be reused and to reduce waste. All of our products are designed to be gentle on skin, kind to your pockets and safe for the planet.
Choose Green This Black Friday
This year let’s make conscious choices that have a lasting impact. Buy less, choose better and invest in products that care for your home and the environment.
Shop with purpose this Black Friday and join us in turning it Green.